Search Course Catalog (25 Courses Found)

New Micro-Learning! Everybody should spend plenty of time thinking about competitors, and how they relate to their business, but you need to be very careful what you say out loud about them to your team, your investors, and your customers. What you say speaks volumes about how you think about your business, how smart you are, and your personal integrity.

New Micro-Learning! One definition of being ethical is “conforming to professional standards of conduct.” Herein lies both a problem and an opportunity for those of us in the world of sales. The problem lies in the fact that many people do not think of sales as a profession. Negative stereotypes have caused them to avoid or look down at a salesperson with disdain.

New Micro-Learning! In an ideal world, everyone - sales, support and service - would all be highly connected. Everyone would know all the details about a customer account and everything would go off without a hitch. But, as we all know, the reality is misunderstandings, mistakes and problems happen. What's important is how you handle the situation. The truth is, how you recover from a problem can be a major factor in keeping that customer's business.

You and a friend are having lunch… when the friend reveals that she has been fostering uncertainty about her company’s competitor... you know... spreading rumors about them. What would you do?

By the end of this course, you will be able to identify the importance and techniques for sales opportunity management. Sales opportunity management involves creating a sales cycle and navigating the steps in the sales process to close the sale.

A territory may be geographic or it may consist of assigned accounts. By the end of this course, you will be able to identify the importance of territory planning and the techniques for territory planning.

By the end of this course, you will be able to identify the importance of outbound telephone selling Techniques and the techniques for outbound telephone selling.

Product and solution understanding is the broad and deep knowledge of common product or service problems and their associated solutions, including competitive alternatives. Understand how customers use your solutions.

By the end of this lesson, learners will be able to identify the importance of System Proficiency and the different types of organizational systems.

Account development is creating and executing a plan to improve your organization’s market share from the customer. This plan may include team selling. By the end, you will be able to identify the importance of account development and the techniques for it.

Opportunity generation is the act of creating sales opportunities for the organization’s products and services and involves identifying both the active and latent needs of the customer. Users will learn four techniques to help them with opportunity generation.

This course does a great job of demonstrating the importance of continuous learning and the techniques to that will enable you to continuously learn on the job

This course does a great job demonstrating the importance of time management, the techniques for time management, and the skills for conquering procrastination.

A value proposition is the evidence a salesperson presents that demonstrates what the customer will receive exceeds the cost of the solution. Think of the value proposition as an old-fashioned scale; the benefits of the solution must outweigh the costs. By the end of this course, you will be able to identify the importance of value propositions and the techniques for establishing them.

Caring for customers should then seem natural, but distractions, the demands of the job, and the pressures of the day often detract from the high level of service customers have come to know and expect.

Handling objections is the process of dealing with concerns the customer articulates. By the end of this lesson, you will be able to identify why handling objections is important, the three common types of objections, and the three-step model for overcoming them. Think of an objection as a gift from the customer.

Communication is the core one-on-one verbal and written skill a sales person must have to successfully complete customer interactions. This includes telephone, face-to-face conversation skills, and simple writing tasks such as composing an email. Listening skills are also a part of communication.

By the end of this module, you will be able to identify the difference between cross-selling and up-selling, their importance and their techniques. Cross-selling and up-selling are important to maintaining customer satisfaction and building customer loyalty. They can also boost revenue, helping the business prosper.

After you’ve proposed a solution, answered any customer objections, and tied up any loose details, it’s time to ask for the order to close the sale. By the end of this course, you will be able to identify the importance of closing and the techniques to apply when closing a sale to make closing simple and non-confrontational.

In consultative selling, customer needs are the basis of the sales conversation. The salesperson doesn’t present product or service solutions without first making sure they address a customer need.